Doing Business In China

The book I read to research this post was Doing Business In China by Jihong Sanderson which is a very good book which I bought from kindle. Obviously this book is about expanding your business into the Chinese market. Apparently the CEO of Oracle said once that the biggest mistake you can make about doing business in China is ignoring that potential market. It's the 3rd biggest market for luxury goods in the world and many Chinese people are quite affluent. An interesting fact is more Chinese people are learning English that the entire total of native English speakers in the world. To do business in China they have a system based on there social system rather than their legal framework like in the West. Also there is quite a lot of notifying departments before starting a business but there is less need for things like planning permission. Also the Chinese are very proud of their heritage and achievements so if you turn down a chance to visit somewhere even if you have seen it before they are likely to be offended. I enjoyed reading and learnt a lot from this book although it's only around 80 pages.