The book I read to research this post was Facebook All in One For Dummies by Melanie Nelson et al which is an excellent book which I borrowed from the library. You might be interested to know I did posts on facebook marketing, facebook advertising and twitter marketing a while back at http://scratbag.me
For many people facebook is a while of life not just a social networking site. It has a GPS feature so you can tell your friends where you are although there has been some controversy over this due to the possibility of identity theft. If you are looking for any kind of product facebookers will often look at what their friends recommend. Also they will often talk to their friends about their experience with that product. With this kind of viral marketing a product can be very successful without a huge advertising budget. Of course facebookers can provide updates via their mobile phones. I have a friend called Claire who loves facebook and when she visits she always updates her page to say she's here and always likes to check her page and her friends pages on my computer. She also has a blackberry which is great for the aforementioned tasks. Practically every website has a facebook like button and it will often give you the option of copying stuff to your facebook page. I don't use facebook that much actually I am more of a twitterite but I like being able to copy stuff. Also when you do a blog you can often copy it into facebook. I have a product page called scratbag at facebook and apparently if all you want is a basic product page it's free. Of course the biggest draw to facebook is that most of your friends are bound to have accounts. If you go on holiday you can post photos of your trip an app called instagram which is free is particularly good for this. There are facebook games in particular facebook versions of commercial games like The Sims & Bejewelled. Some games like Cityville have started out as facebook games and gone onto become successful full blown online games in their own right with their own website and millions of players. Some people focus on sharing their thoughts via the personal timeline with their friends. Finally a lot of people won't have that many personal friends but may have many friends on facebook because often facebookers friend people they've just met.
No comments:
Post a Comment